Caliber - Smart Organic Marketing

Marketing Manager

Caliber is one of the UK’s fastest-growing organic marketing agencies, with offices based in Edinburgh and London. We specialise in Search Engine Optimisation & Content Marketing. With a continually growing team of over 25 dedicated SEO, Content and Digital Marketing specialists, we’re the biggest little online marketing agency around. We work with a variety of big brands across a wide range of industries including travel, automotive and finance.

We are looking to recruit an ambitious, driven and talented Marketing Manager to join our team.

ABOUT THE ROLE

  • Develop and Implement marketing strategy in accordance with budget and timeline
  • Develop agency relationship with journalists and respond to requests from journalists
  • Manage PR releases with the content team
  • Manage the logistics for trade shows, stand layout etc. co-ordinate attendees and digital collateral
  • Manage on the design of marketing materials to be given out at events
  • Manage event budget
  • Ability to work within marketing budget
  • Ensure case studies are written, work with account teams to get information
  • Ensuring that key collateral is up to date
  • Maintain & update marketing/case study copy on Caliber website
  • Maintain a consistent positioning and messaging throughout the website
  • Keep all consultants & trade bodies up to date with the latest information
  • Create a set of central credentials for presentations – develop and keep up to date
  • Manage all social media platforms and content calendars
  • Regularly update award entry tables, write submissions

ABOUT THE CANDIDATE

This is an exciting opportunity for an exceptional individual to join a rapidly growing SEO agency help to mold and take our Marketing department to the next level. This individual is an expert in all things marketing and would suit someone with in house experience who is keen to join a fun agency environment where no day is the same.

We are looking for an experienced Marketing Manager to take control of all our marketing activities in terms of  social channels, tone of voice, marketing of services, awards nominations, and events. It’s an all-round marketing role where you’ll help the agency through their next stage of development.

As a pivotal member of the Caliber team, you’ll be responsible for establishing multi-channel marketing plans to achieve business objectives for the agency .

DESIRED SKILLS AND EXPERIENCE

Essential

  • Previous proven marketing experience, either in-house marketing role or agency side
  • Self-sufficient and able to use own initiative
  • The ability to seek out opportunities through marketing
  • Great digital marketing skills (particularly social) as well as traditional marketing
  • A respected leader in multichannel content creation
  • Adaptable to change
  • 5+ years experience
  • Strong team player – able to gain trust, respect and confidence quickly and effectively
  • Professional, confident and friendly manner in business situations
  • Superb oral communication and presentations skills
  • Excellent organisational and interpersonal skills
  • Conversant in Microsoft Office

 

Desired

  • Bachelor’s degree Marketing
  • Experience of digital paid promotion
  • Experience of SEO tools, analytics platforms
  • A good understanding of other aspects of online marketing including PPC, online PR and paid social

Job title

Marketing Manager

Location

Edinburgh or London

Reports to

Head of Culture

Contract

Full-time Permanent

Salary

Competitive DOE

Benefits

  • Conference attendance
  • Frequent Travel Opportunities
  • Company Pension
  • Death in Service Benefit
  • Health Cash Plan
  • Holiday Trading
  • Christmas Shutdown
  • Anniversary Gifts
  • Childcare Vouchers
  • Referral Scheme
  • Flexible Start Time
  • Beer Friday

How to apply

SEND US YOUR CV ALONG WITH A COVER LETTER TO:

careers@caliberi.com